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Author: Euny Hong Publisher: The Gioi Year of publication: 2016 Library of the University of Social Sciences and Humanities, Viet Nam National University Ho Chi Minh City Shelf location: P52(5T32) – Ethnology (Reading room, borrowing room at Dinh Tien Hoang Campus, Thu Duc Campus) |
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The book has been translated into seven languages and was honored on Amazon's list of 10 best books in August 2014; it is a collection of stories and observations by Euny Hong – a Korean-American writer and journalist, on how a nation rose to become a global leader in economy, technology, education, and pop culture. It is a panoramic picture of a South Korea that went from being un-cool to becoming a stylish icon; a nation that once banned women from wearing short skirts, men from growing long hair, and even banned rock 'n' roll, now is able to produce a series of music groups, television drama series, and the most important smartphones in the world; and a nation that is always trying its best to overcome its own demons as well as believing that they will be an important part of the future. Welcome to South Korea! Welcome to the future! “... The Birth of Korean Cool describes in a witty, edgy, and eye-opening way the efforts and successes of the nation of South Korea. I read it in one sitting and couldn't put it down.” - Amy Chua, author of Battle Hymn of the Tiger Mother. Respectfully introduced to readers! |
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